Uppercase and mixed case names
Mini: the original BMC design by Issigonis.
MINI: the BMW reinvention of the Mini.
FIAT and Fiat: The company name has been Fiat for 110 years although some importers took a while to change. Uppercase FIAT has been used on logos and badges mostly -- but one of my neighbours owns a Fiat Panda according to the label on the hatchback. FIAT and Fiat are used almost randomly in brochures and adverts...