Copying Apple would loose them money
Whilst there are certainly a lot of reasons to buy Android phones - price, functionality, battery etc - there is some reasons to not buy Apple including Apple business practices, being treated like a moron, restrictions and so on. One of the biggest is that their phones look #shiny and distinctly dated. Many Android users might keep away from something that aped what they are happily not using.
I have not seem many pictures but, fortunately, it does not look like an iThing. It looks like a phone. Glass on one side, metal or whatever on the other, rounded corners(!) and so on.