$10 here, $5 there
There are so many services available now - bit here, bit there can soon get expensive.For Evernote to charge, needs to be part of a bigger bundle with other utilities/applications. I don't use all of MS Office, but what I do use is worth a subscription.
Imagine the difference if Wordperfect and Lotus 123 had become part of a product suite. We could all be running Netware for file sharing and PerfectOffice for work.