Re: Can't even give it away
"Everyone knows Windows isn't worth $199 anymore. By giving it away they've permanently devalued windows as a brand, and it will be perceived according to loss-leader economics."
They gave it for free to select non-enterprise users with Windows 7 onwards for a limited time. Windows 8 was available for Windows 7 users for $15 for a limited time. Before that Windows 7 had a limited time discount offer for Vista/XP.
I can't get a free Windows 10 license for a blank computer. It is still not a free licence. It requirer an underlying Windows7/8 licence which was paid in some form (e.g. part of cost of computer)
Windows is actually last to the free OS party on desktop. OS X has been free for years, so is ChromeOS, Android, IOS, Linux etc. Did OS X lose value when Apple started to give it for free?