It would be interesting to compare to BT
...but remember Virgin is no "small" company either, what being a multi-billion pound, multi-national AKA Liberty Global, so they are not exactly a poor hard done by victim. Also given Virgins fibre tends to be in urban areas, it stands to reason they would be hit more if you averaged out cost per KM, as stated in the article, rural areas attract a lower rate.
But like for like comparisons are exactly what are required.
Biting the hand that feeds IT
