Re: equivalent terms
I believe the UK is in a relatively good position in Europe, having low corporate tax rates to attract companies to London. I would guess they even congratulated themselves on that fact when the rules were drawn (though they probably didn't see coming the Facebooks and Apples choosing Ireland with an even lower tax rate).
All in all, my guess is that it would be a net loss to leave the EU, because London would lose a lot of business from companies currently selling in Europe, which wouldn't be recovered from companies in Europe selling to the UK.