Re: Missing DevOps
Hahahaha, yes, I remember those. Rumor was the ad writer got the two preceding pages or something like that. (The one that stuck with me was a mil sci-fi novel which detoured into "The general is worrying about his supply lines. Oh, don't we have it easy, we can just go into the kitchen an open a delicous cup of $BRAND".) Go back another decade, they advertised council bonds.
I have no idea what rate of return of investment you expect when you need to hand-tailor the ad for every book. (Or they had lots of interns they needed to keep busy.)