Reply to post: Re: @FF22

Ad-blocker blocking websites face legal peril at hands of privacy bods

Doctor Syntax Silver badge

Re: @FF22

"So, by blocking ads you're creating that downward spiral for every site that provides services free of charge to you."

No. There are a couple of alternatives.

One is that they serve the ads from their own servers. They'd have to vet them for malvertising. They'd have to consider whether they'd be sufficiently annoying to drive traffic away.

The other is to offer paid for content.

As far as I can see we have a situation where internet users are thoroughly pissed off with ads. Advertisers are getting ripped off because they're paying to piss off potential customers but they don't get any feedback about the extent of negative reactions.

The advertising industry and publishers have, up to now, been coining it because there's been no way to the public to avoid what they don't like. Now there is.

The model which has victimised the public and ripped off the advertisers is failing.

It's not surprising that they (advertising industry and publishers) are trying to force the issue; they're so full of themselves that they haven't realised the game's up

The biggest service FF22 could do for their masters is to report back the reality out here - that their modus operandi is really, really hated by those who they are trying to influence and that that is counter-productive to what they're trying to achieve for the advertisers*. That the good days are over and they aren't coming back. Only when that sinks in will they finally get round to doing what they need to do - come up with a model that is acceptable to the public.

*If anything. The cynic in me says that maybe they're not trying to achieve anything except get paid and the one product that the advertising industry successfully advertises is itself to the clients.

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