jl;dr
A technical solution for tracking IP will not work. What Lanier fails to notice is that most 'content' is regurgitated pap. Also, anonymity is strongly advisable when 'sharing' one's opinions and such. I don't know how you square Lanier's proposal with anonymity. And I don't much care. The guy is notorious for pie-in-the-sky ideas like this.
Biting the hand that feeds IT
