There is no UK 'digital' industry and never will be
The dominance of the US corps in this space, mean the only sane business plan for any start up is to build your business with the express intention of getting bought by one of the US corps.
The likes of Google dominate and possess so much spending power that they can crush any nascent business if they choose to. You cannot start anything that is vaguely in their arena and 'take them on'. You have to play ball and when they come calling, you smile and bend over, grab your money and run.
It is a sad situation and a total failure by UK plc. The UK politicians are as much to blame as anyone else. Their double speak and hypocrisy is breathtaking.
Biting the hand that feeds IT
