Reply to post: Re: Can anyone having the right knowledge tell us

Alphabetti spaghetti: What Wall Street isn't telling you about Google

LDS Silver badge

Re: Can anyone having the right knowledge tell us

I guess there are more chances your remember better an ad campaign run through TV or press, than any run through the Internet.

IMHO the advertisers were blinded by the sheer number of people they could reach with an investement they thought were smaller, without actually understanding the very media itself made the ROI much smaller, and they have little ways to check if the figures they pay for are correct.

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