Yes, I found that too with KB 2952664, which was today recommended. This is the sixth item that I've hidden in update. With the registry hacks, hiding updates and using my HIPS to block GWX*.* I thought I'd acquired some peace; being suspicious I clicked on the link in update and found this in my browser: "This update helps Microsoft make improvements to the current operating system in order to ease the upgrade experience to the latest version of Windows."
These people are beginning to piss me off.
Biting the hand that feeds IT
