Are Yahoo! Experienced? Have Yahoo! Ever Been Experienced?
"...At Yahoo!, we are continually developing and testing new product experiences..."
So someone at Yahoo! came up with the notion that forcing ads down people's throats, when [by installing an ad-blocker] said people had already indicated they didn't want to see ads was a "new product experience" worth "developing and testing"?
Tune in same time next week when Yahoo! launches another new experiment, to guage whether or not users enjoy being smacked in the genitals with a croquet mallet, while checking their email.