Re: And to think people used to actually pay for software
Cheesy sarcasm fail. And don't even try and apply RAH quotes here; the free AV model has been for many years to a) push ads or b) attract paying customers by dangling bells & whistles in the form of toast ads every month or so. Both methods are perfectly acceptable.
Selling on your browser history? Much less so. What AVG are doing is making a paradigm shift to adopt the same business model as, say, gmail. If you are fine with this then great, but I will be forcibly prying this excrescence off as many of my clients' machines as possible from now on.