Reply to post: Re: In your dreams

Surface Book: Microsoft to turn unsuccessful tab into unsuccessful laptop

Kristian Walsh Silver badge

Re: In your dreams

I get his point. The "high end" of the laptop market is very small numerically, probably less than 5% of all sales by volume (think of how few Windows laptops you see in shops priced over £1000). Of that, Apple probably does have the lion's share, as it holds about 3-4% of the total laptop market, and does not make any cost-conscious products.

In a business with such razor-thin margins as PC laptops, anything with big margins can take a significant share of profits even from a minuscule numerical share. This is why MS is going for the high-end: it's an opportunity. (They also may have better insight than most into how many of those MacBook owners also run Windows via VMs)

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