Reminds me of David132 comment on Windows 10 forced download
This reminds me of David132's wonderful comment on the Windows 10 forced download article.
Ultimately, it is (or should be) MY browser, and how I choose to view content on it is none of your fucking business. When I choose to view a site and its contents, my initial attitude is that of having some trust (if I thought your site was full of malware, why would I visit ?) and some favourable interest (if I thought your content was crap, why would I visit ?). If your business model involves changing that initial attitude of trust and interest into hate and frustration, THEN THERE IS SOMETHING WRONG WITH YOUR BUSINESS MODEL.