Re: Surely any prejudiced company should darwinate itself
That's exactly the problem: companies *have* been hiring on criteria other than technical competence: men have been hired over women with the same qualifications in the past. This is about redressing the balance.
And they have been working with schools, but sadly only relatively recently - and the effects won't be seen for about another decade. Until then, what do you do? Rest on your laurels, or ensure that there are great role models to look up to?