Re: Smart TVs must die
I don't know; having Netflix directly inside my TV is effectively the same as having an extra free HDMI socket. Also if the set already has the processing in it — because the off-the-shelf parts you need just to run a modern decoder give you it for free — then why not spend the extra 50p there to add a network connection?
I can answer my own question: because TV manufacturers, like car manufacturers and so many others, are terrible as user interface design and appear to let these efforts be led primarily by the marketing department, whose primary motivation isn't usability but revenue generation. So partner of the month gets the huge button and everyone else is buried three clicks further than they need to be, helpful extra content suggestions (i.e. adverts) proliferate and third-party services are all [re]written to yet another little manufacturer-specific API and tested about a twentieth as much as they would be were there not twenty different manufacturers to work with.