Re: Said no HP enterprise customer. Ever.
I'm not sure where you are getting £110K from Luke11.
2 x HP Virtual Connect FlexFabric 10/24 Modules fully licensed are around $40k US Dollars or just over £25k pounds sterling LIST price (before any discounting).
Regardless of the price, the article itself has a lot of merit; at the end of the day it's about the right solution for the customers unique requirements and the ability to offer them some choice. FCoE will suit a lot of customers but it's not for everyone and never will be.
Disclaimer: I work for HP but you probably already guessed that.