Re: Welll that's a stupid report...
It appears to be a bad article rather than a bad report. The article says victims of cyber bullying are asking for it because they don't stop the bullying.
The study however appears to be another in a long list of studies that show that bystanders almost never help someone when they need help - which applies just as much online as it does in real life.
Bad journalist - fix your byline so it matches the report or cite the report where it matches what you said.