Re: surprise- a translation company doesn't understand IT (@Bassey)
Agree. IT is essential to so many companies. But then so are buildings, chairs, desks, filing cabinets and, still, paper. This does not make a bank a furniture company, nor a paper archive, nor a buildings or office management firm - though the amount of office space and buildings possessed or leased by some companies makes one wonder - sometimes the properties are worth more than the companies apparent business.
We in IT must not overestimate our worth. Firms existed without us, some still do to a large extent and no doubt they will again in the future. Mishandling their IT is a common error, just as it is with buildings or car fleet management (or staff).