back to article Italian media firm grabs French shop site

Italian network GoAdv is buying French comparison site LeGuide.com for about €50m in cash and shares. GoAdv owns Excite Europe; for younger readers, Excite was a poster child for Bubble1.0. It was briefly worth several billion dollars and spent almost as much on its European launch party in London's fashionable Leicester …

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  1. al
    Paris Hilton

    sounds like altavista story..

    which is sitting pretty in yahoo belly today. I bet goadv will end up in google belly one day.

    Paris, coz she might grab an Italian in Paris.

  2. Anonymous Coward
    Coat

    Excite?

    Don't they mean Ex-site?

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