Re: Colors are products too
> This just reminded me of the breathless wait for the white iPhone 4 and the endless stream of articles in mainstream media anticipating it's arrival, about how Apple couldn't get the proper shade of white on the button, then announcing it once it finally came out as if it was a major paradigm shift in mobile communications.
Except a phone goes in your pocket and has a case on it.
A thermostat goes in the middle of your wall. Often in the most used room of your house. Matching the color is a liiiiittle bit more important. At my last house I had to use one of the wall plates the Nest came with to cover the hole in the wall from the old thermostat. The wall was kind of an offwhite cream color. The plate was white. The thermostat was silver. It looked weird, I got used to it.
The plate was supposed to be paint-able to match to the wall, but I didn't paint the wall and thus had none of the paint.
Anyways, having other color options would have been nice. The black one looks cool. The white one would match the current living room of my house, if my furnace was compatible.