UberEats into food delivery with new app launch in London Not content with disrupting classical transportation services, Uber is now disrupting the disruptors in launching its own food delivery app, UberEats, in London today. The on-demand meal delivery service will be available from 11am to 11pm, seven days a week, and on launch will only cover London's Zone 1 boroughs, though the …
I'm sure there are times when taxis are sat idle. Allowing them to be used for instant delivery doesn't sound like a bad idea to me.
I think, were it me, I would expand this idea to include other goods. Need a new CPU? Order it from a local shop using UberDelivery and it turns up much quicker than ordering using normal delivery services, and you don't have to leave your desk/house and battle traffic.
It could even be combined with taxi services, the parcel being in the boot while a meatbag is dropped off somewhere en route.
Why not combine the 2? Someone in the back of the taxi is bound, at some point or other, to park the parochial custard so to speak. Why not profit from this and deliver the resultant product in a box saying "Your PizzaHUT delivery is here, Sir". Hell, it sure will not taste THAT different from their product.
That's just what I was thinking. Covering a big part of the capital for a whole month, not just at a loss, but even giving a £20 discount of subsequent orders sounds more like anti-competitive behaviour than a "special offer".
On the other hand, having spoken to my local pizzeria, they pretty much had to join JustEat or lose out to the other pizzerias but they have to operate at lower margins because JustEat want their cut of the order price too.
It's almost a legalised protection racket.
Much like the fats in the foods they'll be delivering no doubt.
It does seem absurd that when many fast-food outlets are using increasinlgy inferior and substitute ingredients to get their prices down in a fiercely competitive market the same people people who are clearly not prepared to pay for quality food are quite happy to pay a premium to have the crap delivered to their doorstep.
+1 for mentioning Hiro "The Deliverator" Protagonist.
-1 for Uber being a pack of pricks.
All this "disruptive" and "innovative" bollocks is just a way to avoid taxes, avoid corporate responsibilities and generally fuck over everyone who has to play by the rules that were established to protect customers and staff.
...cold, wet food that has shared 40 minutes in a sweaty box with the other orders that happened to be vaguely along the way to your house.
For me, there's something rather appealing about the accountability of the restaurant (when it owns the whole process from kitchen to front doorstep) as opposed to the passing of the delivery process over to the scalpers.
The Register 
Biting the hand that feeds IT
Copyright. All rights reserved © 1998–2024
