back to article Punters to spend $2.1 trillion on e-tat this year

World+Dog will spend $2.1 trillion (£1.3 trillion) on digital information and entertainment products and services this year, and the crazy part is most of that money will be spent on connectivity. According to market watcher Gartner, 2011 is shaping up like 2010, a year in which $2 trillion was spent by consumers on …

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  1. Captain Underpants
    Boffin

    Is there any historical data for comparison purposes?

    Do Gartner have any inflation-adjusted numbers to compare spending to eg 15 years ago, when the equivalent services were something like magazine subscriptions and video/game rental clubs?

    I'd be intrigued to see how it compares. At a guess the total expenditure per head would be much lower due if nothing else to information bottlenecks and the pain in the ass factor involved with going to the rental shop and having to deal with physical media.

  2. Hardcastle the ancient

    Explanation

    "it's not what goes into the pipe that makes the most money, it's controlling the plumbing."

    That explains why what comes out of the pipe is indistinguishable from Sewage, then?

  3. Anonymous Coward
    Trollface

    not to worry, hand wringers

    soon the cost of access and data will be raised to take care of this gross oversight. Soon it will cost more to access data than they spent on hardware.

    Happy now? be careful what ya wish for.

    or as the troll, "Problem?"

    1. N13L5
      Pint

      raising raw sewage prices

      definitely, raw sewage has a higher value - at least you can make bio gas from it...

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