back to article AWS, you crack us up. Rebrands Westminster 'Webminster'

Confused commuters disembarked at Westminster tube this morning to discover the station at the seat of power had been rebranded "Webminster" in a "hilarious" guerilla marketing campaign by Amazon Web Services. The one-day rebrand is part of AWS's re:Start training programme intended to educate folk on the latest software …

  1. lafnlab

    Wikipedia Central (not that they would actually spend the money to do this)



    Uptime Bridge

    1. O RLY

      Wikipedia Central

      "If everyone donated just the price of that cup of coffee in your hands right now, yes, just £2, we could shine a beacon of knowledge on this historic city. Wikipedia Central, where there will be no ads, we'll just get by on the generosity of small donors. It's easy to ignore this message; most people do. But I hope you'll take one minute to think about how useful Wikipedia is in your life. Keep it Central. Thank you - Jimmy Wales"

      1. Destroy All Monsters Silver badge

        Re: Wikipedia Central

        £2 for a cup of coffee?

        Remember when £2 could buy you a house outside of London??

  2. IrishFella

    wrong 'Thick of it' link

    Christ, what a great series. Thanks for reminding me.

  3. Zog_but_not_the_first Silver badge

    And of course...

    Mornington Crescent!

    1. BoldMan

      Re: And of course...

      Damn you got there in one step! Good play!

      1. Roger Greenwood

        Re: And of course...

        But he used the Duckfield Lewisham method - not allowed on a Thursday.

        1. Korev Silver badge

          Re: And of course...

          ....And the lovely Samantha's not looking to happy about it and the rippling Sven looks like he's about to go postal!

    2. jake Silver badge

      Re: And of course...

      According to the newly released AWS addendum of the Official Rules, that would be "Mornington Crescent Tools", Shirley?

  4. Anonymous Coward
    Anonymous Coward

    Notting Hill Gates...

    ... is very good.

    On the AWS theme, what about AWSloo? Which would have the obvious corollary of a line named AWSloo & *hitty.

    Or Facebooknal.

    Or IBM Street (at Old Street).

    Or Oracle & Castle.

    Canon Street or Canon's Park would be a gift.

    Or Seven Ciscos?

    Finished my sandwich now. Off to earn a crust.

    1. Anonymous Coward
      Anonymous Coward

      Re: Notting Bill Gates...

      Curse autocorrect! See manually corrected title above.

    2. Wensleydale Cheese

      Re: Notting Hill Gates...

      Pimlicloud gave me a good chuckle.

  5. Buzzword

    Google Street

    renamed from Goodge Street, obviously enough.

    Batter-Seagate Power Station, when it eventually opens.

  6. Marketing Hack Silver badge


    Worstminster :)

  7. AstroNutter

    Station names

    Blackwall = Firewall

    Edgware = Software

    Edgware Road = Software Road Map

    Hendon Central = Hendon Central Proccessing Unit

    Highgate = Seagate

    North Acton = North bridge (ok, a bit obsure and can be applied to any of the North stations)

    South Ealing = South bridge (again any south will work)

    Roding Valley = Silicon Valley

    Tower Gateway = Router Gateway

  8. disgruntled yank Silver badge

    Or perhaps


  9. LDS Silver badge

    Now Amazon wants also to educate people to become...

    ... their new cash cows?

    1. Mage Silver badge

      Re: Now Amazon wants also to educate people to become...

      Yes, it's pretty sad marketing.

  10. TRT Silver badge

    Intel line... stopping at...

    London Southbridge and London Northbridge.

    1. TRT Silver badge

      Re: Intel line... stopping at...

      Or would that be only on a bus?

  11. Jan 0

    Small mercy

    At least this was done by locals, otherwise it would've read "Webminister".

    Proud to be a Limey.

  12. cd

    No, honestly.

  13. batfastad

    UK Datacentres?

    I've shifted alot of stuff into AWS over the past several years for several customers and the fact that they're hosting in Ireland or Frankfurt and not the UK is usually seen as a positive! Usually something about wanting hosting in a "stable, transparent and sensible regime" haw haw!

  14. jake Silver badge

    Graffiti by any other name ...

    ... is still graffiti. How large is the fine going to be?

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