"All your attentions are belonging to the google!" is the motto
Do you feel you're in an increasingly adversarial relationship with the google? All I'm saying is that they are working for the advertisers, and if you actually value your time, then the advertisers are not your friends. Whatever you might want to do with your time, the advertisers would prefer to stuff an ad into it. There's just no satisfying some people, eh? The problem is that even the google is going to run out of time. You can't intrude beyond 100%, eh?
Meanwhile, the delusion investors will also continue to be dissatisfied. The value of the shares (and not just the google's shares) has become a purely imaginary figment. If they think they can find a sucker to buy the shares at an even higher price, then the price goes up, and so does the market cap, though nothing actually changed. If they think they can't find a sucker, then they drop the price and the market cap, but reality remains elsewhere... No satisfaction here, either.