back to article Arise, iDame: Incoming Apple retail boss Angela Ahrendts set for honorary award

Angela Ahrendts, who is about to upload her wealth of fashionista knowledge to Apple as its freshly installed retail chief, will collect a Dame of the British Empire award in the next few weeks. The American national was drafted in by the iPad and iPhone maker to a new role at Apple to head up its worldwide retail and online …

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  1. Richard Taylor 2 Silver badge
    Devil

    it just gets sillier

    see Sirius Cybernetics, fate of execs

  2. jai

    Team Register ?

    Seems like a very lightweight article to have required the collaborative efforts of the whole team? Was it one sentence per person?

    1. Hit Snooze
      Joke

      Re: Team Register ?

      Team Register = unpaid lowly interns.

      Since, as we all know, interns are not allowed to speak unless spoken to, receive recognition or praise for anything, and above all no respectable journalist would put their name to any article written by a lowly intern, El Reg uses the name "Team Register" when an intern figures out a way to post an article.

      I can only assume the "Team" part is to keep the interns in line by feeling like they are part of El Reg, even though their part of "Team Register" is to go get coffee every morning for the actual paid employees of El Reg.

      1. mastodon't
        WTF?

        Re: Team Register ?

        even though their part of "Team Register" is to go get coffee every morning for the actual paid employees of El Reg.

        I always assumed El Reg was an "infinite monkeys with typewriters in the backroom" kind of place with a randomiser as front-end. I never thought people getting paid played any part.

        you live and learn

  3. Anonymous Coward
    Anonymous Coward

    One does have to ask why an American that has nothing directly to do with the UK has been given this award. The answer might be that there are people in the FCO that still consider the US to be a British colony.

    1. Anonymous Coward
      Anonymous Coward

      It might just be because she was the successful CEO of an iconic British company, don't you think?

  4. Anonymous Coward
    Anonymous Coward

    Queen of chav moving to Apple. Too late, all the chavs have iPhone already.

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