back to article Proview parks IPAD battle tanks on Apple's US lawn

Asian monitor biz Proview has taken its legal scrap with Apple to the US - and alleged that it was hoodwinked when it sold its IPAD trademark to the fruity tech titan in 2009. In a lawsuit filed last week in Santa Clara County, Taiwan-based Proview Electronics and Shenzen entity Proview Technology claimed that Apple …


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  1. GreggS

    How many toys..

    has this guy got left to actually throw out of his pram?

    1. This post has been deleted by its author

  2. Anonymous Coward
    Anonymous Coward

    I think they'll find

    that lawn is actually a minefield, built over a beartrap, that conceals a bottomless moneypit.

    1. Ian Halstead

      That money pit... no doubt lined with polished meteorite.

      ***Shock horror - apple user (me) almost has sense of humour***

      1. Thomas 18

        There are no apple users

        only victims

        1. Select * From Handle

          Re: There are no apple users

          There are no apple users only fanbois. :D


      2. Anonymous Coward

        Re: That money pit...

        Surely it is "a sens of iRony"?

  3. MikeS

    fairs fair

    If their roles were reversed im sure Apple would have no hesitation whatsoever in their army of lawyers descending on Proview taking any action they could. Apple can harldy complain when some one else uses their own often used tactics back onto on them.

    So good luck Proview I say, and whatever happens Apple can easily withstand paying them a few measly $millions damages to sort this out.

    and just maybe (but probably not) Apple will learn its about time that they played fair too in all of their other ongoing patent battles.

  4. Muckminded

    The cost of lowballing

    is in sometimes being balled. Wait, I thought this was a Foxconn article. OK, then, the cost of dealing with multinationals is sometimes being, this doesn't work as well.

    So, anyway, good luck and happy trans-globalling.

  5. JetSetJim Silver badge

    Non-compete clause

    I guess it will come down to the wording of the sale of the trademark - much like Apple vs Apple Music. If there was agreement in not using the TM for some tablet type computing device (or nebulous, encompassing terminology), then maybe Proview has a leg or two to stand on. If it was just a purchase of all rights to the mark, then they are like the proverbial Black Knight, with no legs.

    It's all in the fine print, I'm sure. Or in 0.0001 point Comic Sans font embedded in a microdot on the 23rd i on p145 of the agreement.

  6. Valerion


    So their argument is: "We sold it for £xxxxx which was obviously a fair price as we were under no obligation to sell but had we known it was Apple that was buying we would have tried to screw them for a couple more zeroes on the end".

    Good luck with that.

    1. Anonymous Coward
      Anonymous Coward

      Re: WTF

      I actually have a pretty big problem with that. What Apple did was smart (for them). Setting up a front company to purchase the trademark so Proview wouldn't be tempted to ask for more probably saved them a ton of money. But this will only work a few times before the general population catches on. Then, companies like Proview are going to look at these deals with a little more scrutiny and say "Ha! Your company has only been around for a month and you want to purchase the trademark rights to iSomewhatBiggerPad? Nice try,[Apple/Google/Microsoft/IBM/sufficiently rich company], $10 billion please." Of course, when it's not Apple/Google/Microsoft/IBM/sufficiently rich company and some poor brand new startup is just trying to get their product out as fast as they can with the *perfect* name and can't afford $10 billion, true innovation suffers. So in the end, we all lose because iSomewhatBiggerPad was going to be everything we ever wanted and more.

      Preemptive strike on commentards: You'll have to use your imagination and replace iSomewhatBiggerPad with a good name, like Dropbox, if you're particularly daft. And ask yourself, would Dropbox be a promising startup if it didn't have a good name, i.e. would you ever use a service called "File Share Thingy"? I don't think so.

    2. Local Group

      Re: WTF

      If a corporation can buy something through a sham buyer to chisel a lower price, then a corporation can sell it to the sham buyer through a sham seller that doesn't have title to it.

      Gandersauce tastes just like goosesauce.

  7. yoinkster

    Like it. Like it a lot.

    Tell China that they still own the ipad trademark. Tell the US that apple bought the trademark off them and it wasn't fair. That's some seriously good joined up thinking there.

    Anyway, no matter how bad these bottom feeders are, they still have my full, unwavering support throughout their fight with apple. I'd support anyone against apple because apple are the problem with their stupid "design patents" and their attempts to patent keyboards from the 70s. Hell I'm even happy for *lawyers* to benefit from all this stupidity!


    1. Silverburn

      Webster? Is that you?

  8. Identity

    Wait a minute...

    On the one hand Proview claim they own the name and on the other they were hoodwinked when they *sold* it?! Can't do their Chinese claim any good...

    Meanwhile (and I do mean 'mean;), what's going on with all the (to my mind) irrational Apple-bashing? (It'll only end in bruises.)

  9. Tom 13

    Great! So in 3 to 10 years this should

    all be cleared up!

    Need an Epic Fail button in addition to the standard.

  10. Alex.Red
    Paris Hilton

    IP Application Development?

    What I wonder is this a one day company created by Apple or is this a real company that was selling an IPAD products?

  11. Dave Ferris

    Hang on...

    You all realise the Winklevoss twins atre behind this right?

  12. Anonymous Coward
    Anonymous Coward

    extract the maximum amount of cash

    "Hong Kong judge ruling in Apple’s favour in 2010 and claiming that the firm’s CEO Yang Rongshan is only out to extract the maximum amount of cash"...

    Isn't that their RIGHT as owners of the trade mark???? Actually, isn't that their objective????

    1. TeraTelnet

      Re: extract the maximum amount of cash

      Well, not really. If they wanted to extract the maximum amount of cash then they should have negotiated a better sale price than $25,000, not started playing three card monte with the IP rights (allegedly).

  13. Local Group

    Someone's been sayIng this for a month

    Oh. that would be me.

    (Does anyone know the Chinese law about dummy corps?)

  14. The Indomitable Gall

    Proview IPAD...?

    The one thing that's been missing through this whole debacle: a picture of whatever sort of product a Proview ipad is supposed to be...!

    1. Joey

      Re: Proview IPAD...?

      The Proview iPad is not a tablet at all but an ugly rip-off of the original iMac!

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