back to article Zuck's sister leaves Facebook to start new venture

Mark Zuckerberg's big sister Randi, who also happens to be Facebook's marketing director, is leaving her brother's company after a six-year tenure. She handed in her resignation letter yesterday, as reported by All Things Digital. The 29-year-old exec later tweeted about her exit from the world's largest social network, which …

COMMENTS

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  1. Ian Davies
    WTF?

    Deep love for Facebook...

    ...but not enough to stop her using Twitter?

  2. TeeCee Gold badge
    FAIL

    "Web2.0 marketing powerhouse"

    She appears to have the right qualifications. There was more bloody whalesong in those quotes than in Greenpeace's CD collection.

    I don't think I've ever seen quite so much complete flannel and meaningless bolloxspik written in one place before. To complete the experience, the thick layer of dripping FB encomia that had seeped into every phrase produced a taste of bile that I'm now going to be spending the rest of the day getting rid of.

    "... she said on Twitter...": Can't for the life of me figure out why she didn't communicate this via "the most incredible social platform ever created", what with it being central to all her projects 'n all....

    1. Chris Miller

      @TeeCee

      Can't for the life of me figure out why she didn't communicate this via "the most incredible social platform ever created" ...

      Simple - she has no friends.

  3. Liam 8
    Thumb Up

    I plan to demonstrate that ANYONE can do groundbreaking media work on the platform.

    Particularly if they are related to the founder and chief exec of that platform

  4. Anonymous Coward
    Anonymous Coward

    perks

    "I plan to demonstrate that ANYONE can do groundbreaking media work on the platform" .... "you don’t have to be an engineer to be a hacker."

    And when you're neither,.. having a relative on the inside is a great way to get new contracts.

  5. Anonymous Coward
    Anonymous Coward

    Nothing to do with this then.

    https://www.eff.org/deeplinks/2011/08/randi-zuckerberg-runs-wrong-direction-pseudonymity

    1. This post has been deleted by a moderator

    2. Cameron Colley

      It's telling that only the vacuous and dull don't like anonymity.

      It seems imagination and a degree of thoughtfulness are needed to appreciate why anonymity on the web can be a very good thing.

      Not sure that her position on anonymity matters much in the marketing of Facebook though -- after all her brother has stated that his unpaid content creators are dumb fucks and bitches and half the world still seem to want to work for him.

    3. The Alpha Klutz

      "they feel like they can say whatever they want behind closed doors."

      She's right you know.

      You're not allowed to say whatever you want at school, and you're not allowed to say whatever you want at work, so why do you think you can do it at home? Is your home a special place where you can say anything you like? No. So buck up and act right, scum bag!

  6. This post has been deleted by its author

    1. Guido Esperanto
      Thumb Up

      words

      but thats web 2.0 dahling.

      You make something up, say it enough and it suddently becomes the norm.

      I'll coin a new verb Fullox. Which is a conjoined effort of "fucking" & "bollocks" with a slight hip twist at the end using an X instead.

      To Fullox - To make up your own word and pass it off as real.

      Fulloxing - The art of making up words and passing them off as real.

      Use Example: That marketing chick was well into her fullox flow.

      "Ok ladies and gents, what I want here is a serious fulloxing session, we need the kids to utter our fullox on a regular basis.

      1. Monkey Bob
        Go

        Campaign for righteous fulloxing!

        This needs to be the official Register measurement of marketing bullshit, maybe with another smaller unit of measurement. The twaddle! Yes, 100 twaddles to a fullox.

  7. Andy J
    Headmaster

    WTF is mentorship??

    Perhaps her next venture could involve instructing people in the correct use of the English language instead of just making up words for the sake of it. Mentor as a verb works just like teach, tutor or instruct: the noun for the activity is formed by -ing: mentoring, teaching, tutoring, instructing etc FFS.

    1. Anonymous Coward
      Anonymous Coward

      A quick Google of said word...

      ...will show it's too late. Language evolves, so perchance thou dost need to "get a life".

  8. Dr Insanity

    uddle...?

    Surely the component unit for fullox should be a fullocy in itself... perhaps a portmanteau of utter twaddle... Uddle? the fact it sounds like part of bovine anatomy only helps in my eyes.

    if only I could find a way of putting an X in there, Xs make any word cool!

    1. Guido Esperanto

      title

      I'm re-inventing dictionary definitions also.

  9. Anonymous Coward
    Anonymous Coward

    His sis left?

    That zucks!

  10. Anonymous Coward
    Boffin

    Good Luck

    She only had the job at Facebook due to blatant nepotism. She'll now find that Silicon Valley won't be as forgiving to her as her brother at Facebook was.

  11. Wang N Staines

    Just proves

    that she never slept her way to the top.

    1. Nights_are_Long
      Gimp

      Are you sure?

      Think about it... I really wouldn’t put it past Mark, the guy's a arse of the highest order so I wouldn’t put it past him.

  12. The Alpha Klutz
    Angel

    new business will be a poo poo failure

    let's watch!

    what is groundbreaking media work, anyway? is that when your shitty media start-up goes broke and your entire staff end up in the ditch digging/grave digging professions?

  13. NotMyRealName
    Coffee/keyboard

    Fulloxing....

    The good news is that one doesn't have to waste time developing one's own fulloxes. The Plain English Campaign site already offers a helpful Generator:

    http://www.plainenglish.co.uk/examples/gobbledygook-generator.html

  14. Asgard
    Joke

    Well you can certainly see she is in marketing!

    I'm guessing RtoZMedia is something like marketing buzz word soup. ;)

    For example...

    "launch my own initiative"

    "incredible outpouring of support and enthusiasm for my next adventure"

    "In attacking this challenge"

    "Be assured I will continue to be a strong, vocal evangelist for the most incredible social platform ever created"

    "strong mentorship, guidance, and support, which is empowering me to follow my dreams"

    Its like buzz word bingo, you can make up your own sentences without really saying much. :)

    ... For example...

    My incredible outpouring of evangelist enthusiasm empowers my strong mentorship allowing me to attack this challenge to follow my dreams for my next adventure.

    :)

    Its Friday and after that I think I need some mind bleach. ;)

  15. Anonymous Coward
    Coat

    "Of course, Sesame Street fans, there's no letter G between R and Z..."

    There are also no letters F, A, C, E, B, O or K betwen R and Z either.....

  16. Pascal Monett Silver badge

    "incredible outpouring of support and enthusiasm"

    Not from her brother, I'll bet !

  17. Andus McCoatover
    Windows

    Fuck*ing facebook...

    Maybe it's me, but facebook seems to have the most confusing UI imaginable. It's like a teenager wrote it for a bet* Sure, I use it occasionally, but, grief! It's bloody awful.

    *actually, I know it was conceived by two students in their shared apartment, but FFS!!!

  18. Grubby
    Devil

    High horse much

    I love how everyone on here goes mental when reading the word 'Facebook', even if the article isn't about it. Related, of course, but it's about a woman starting a business.

    Worst company in the world, evil evil man, the world will end because of pokes...

    The thing about Facebook / Twitter / Google+ is that they're built on 2 things, 1 content you provide and 2 the 'buzz' / 'chatter' about them, they are social after all. So if you hate them then simple thing is to not have an account and shut up. Just a thought like.

  19. Nick Pettefar

    Gobbledy-Gook Generator

    I am sure I have read or heard a lot of these. "It's time to revamp and reboot our 'Outside the box' modular projections." "I can make a window to discuss your integrated organisational mobility." - priceless!

    Even worse when you hear this stuff from foreigners (I work in Belgium) - what do they teach them in their MBAs nowadays?

    1. Anonymous Coward
      Facepalm

      How to prepare for their journey on Ark B

      They teach how to generate and regurgitate Gobbledy-Gook. I dropped after Marketing. The letters MBA weren't worth contaminating my soul. It took two hours in the Dilbert archives to cleanse afterwards.

      1. Andus McCoatover
        Windows

        MBA? "The letters MBA weren't worth contaminating my soul"

        If you worked for a company in Camberley, travelling back by train home to Leamington Spa every day, arriving at about 8 in the evening, then study 3-4 hours for your Open University MBA, get some sleep (forget 'horizontal jogging' with your wife - too knackered) then get the 05:45 back to Camberley, you'll know the letters MBA were worth the "blood, sweat and tears" that 4 years took out of my soul.

        Yet, I'm still on the dole. Why, why, why.

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