One more adblock filter policy to maintain. Is EasyPrivacy going to cover this?
Google has rolled its Facebook-mimicking "+1" button onto third-party websites. Mountain View debuted the button on its own search engine this past March, describing it as a way for Google users to recommend search results to other users. The button appeared beside weblinks as well as ads, and if you clicked on it, Google …
'Our goal at Google is to get you the most relevant results as quickly as possible'
er, looks like a mistake to me, surely it should read
'Our goal at Google is to get you the most relevant adverts as quickly as possible'
and thats not a goal I particularly want to help them achieve thanks
Google have been saying for at least two years that PageRank is being phased out, but this may be the omen that begins to convince the dozen or so PR companies I work with that the days of measuring the 'green bar' are numbered. I think the next major iteration of the Google Dance is going to be 'Like'-led, as I always believed. But foolishly I didn't think Google were going to get in on that act directly.
I saw the puff-piece new article yesterday about augmented reality. Then everyone could identify what everybody disliked.
Unfortunately Google, like FaceBook, is probably not going to provide a Dislike button. People would be too prone to disliking what they are 'not suppose to'.
What it means is... "Track me"
"Like" has been Facebook's USP for the collection of hopefully reliable demographic data: "23 % of people who visit your site are between 20 and 25 and earn more than ... per year". All these buttons set a cookie check whether they can identify you if you are logged in.
No wonder Google wants a piece of this action before the notoriously slow data protection authorities put a stop to it.
What is interesting is that people would be up in arms if they thought a government was behind it but roll over meekly if they think it is because a private company is giving them a chance to make a difference. Companies don't give a shit if you like XYZ as long you buy it.
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