To be fair ...
England have never had a particularly stellar record when playing on the subcontinent, although their recent performances eclipse practically everything else in terms of sheer ineptitude (possible exception for Andrew Strauss, though)
I would suggest 3 as an alternative sponsor, since this is the average number of overs that need to be bowled before the batting lineup goes into meltdown. Sadly, if memory serves, 3 already have a deal with one of the Test nations (possibly Australia - don't recall offhand)
Paris, 'cos she seems to have experience with balls and bits of wood ..