Look into my eyes
not around my eyes, into my eyes... 3,2,1, you're under...
I predict that video will attract a cult following among geeks who collect the finer examples of fermented snake oil.
Have you noticed there is a common feel to most of the popular snake oil presentations. They are obviously aimed at anyone EXCEPT the very people they really need to persuade, should what they're peddling have any chance of being anything more than fantasy. They're peppered with scientific jargon but in a naive and pseudo-scientific way; slick and PR glossy, with no sign of ironic awareness of the enormous gaffs or gaps they inevitably expose.
Their ideal target is the kind of consumer who NEEDS something they desire to be true, but cannot find any academic support for their desired truth. There are hundreds of examples in homeopathy and quack medicine generally. More dangerously, this approach also appeals to authoritarians (leaders and followers); for example, the myriad politicians who insist on "secure" back-doors to encryption.
The difficulty for those of us less easily hypnotised is that proving this kind of negative (your argument is bullshit) is MUCH more difficult than the presentation itself and much harder to follow and understand; as illustrated by Mark C's excellent demolition paper (my favourite line from which is: Thus, this method is simply the following: “skip the even numbers")