back to article Intel has driven a dagger through Microsoft's mobile strategy

Intel’s retreat from mobile chips is one of the biggest disruptions to the Wintel relationship in Microsoft’s 35-year business relationship with the chip giant – if not the biggest of all. There have been tiffs before, but not like this – and it raises serious questions about Microsoft’s mobile investments. Don’t expect rebel …

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  1. hellwig

    AMD? VIA?

    AMD owns an x86 license. Couldn't Microsoft just hire them to create a low-powered x86 on par with the Atom? Atom was based on the Pentium Pro, wasn't it? So it's not like the last 15 years would affect AMDs ability to create a similar chip.

    Microsoft already pays AMD for XBOX chips, seems like Microsoft doesn't need Intel to create a device when Microsoft themselves can just pay to have one created. That's what Apple did after all.

    Heck, does VIA still have their license? Seems like they could use some business. They were already focused on low-power embedded x86 chips last I heard of them.

    1. Mage Silver badge

      Re: AMD? VIA?

      "Couldn't Microsoft just hire them to create a low-powered x86 on par with the Atom?"

      The Atom was never going to do it.

      The problem is the x86 architecture. If you can do tricks to get an Atom running at decent speed at say 1W, then an ARM doing same job in a phone/tablet in an SoC will use 0.1W

      The x86 can't compete with ARM in mobile period. If Intel can't do it, AMD certainly can't!

  2. Joerg

    Microsoft Windows Mobile and Surface don't have 30% market share!

    "Today, only a third of connected devices are Microsoft devices" .. 1/3rd ? 30% ? Since when?

    Tablet market share for Surface is in the 10% to 15% range.

    Smartphone market share for Windows Mobile is around 3% to 4%

    1. Paul Crawford Silver badge

      Re: Microsoft Windows Mobile and Surface don't have 30% market share!

      I think AO is pointing out that in spite of still having ~90% of the desktop PC market due to legacy software investment worldwide, MS now has only ~30% of the total number of internet-connected computers, that means PCs, tablets and smart phones (most of which are not x86 nor Windows in any form but cheap Android devices).

    2. nkuk

      Re: Microsoft Windows Mobile and Surface don't have 30% market share!

      The 30% of client computers includes PCs. Many people, in fact most according to these stats, don't use PC's for general computing tasks any more.

    3. Richard Plinston

      Re: Microsoft Windows Mobile and Surface don't have 30% market share!

      > 1/3rd ? 30% ? Since when?

      Android sold nearly 1.2 billion phones (plus some tablets) last year. Apple sold 230million phones and lots of tablets.

      So Windows was around 1/3 of the connected devices.

      Smartphone stats for 2015

      Rank . . OS . . . . . . . . . 2015 units . . share . . .2014 units . . share . . 2013 units . . share

      1 (1) . . Android . . . . 1,168.8 M . . . . 81.3% . . 1,062 M . . . . . 78% . . . 767 M . . . . . 65%

      2 (2) . . iOS . . . . . . . . . 231.4 M . . . . 16.1% . . . 193 M . . . . . 16% . . . 153 M . . . . . 20%

      3 (6) . . Windows Phone . 28.6 M . . . . 2.0% . . . .35 M . . . . . . 3% . . . . 33 M . . . . . . 3%

      4 (3) . . Blackberry . . . . . . 4.0 M . . . . 0.3% . . . 9.0 M . . . . . .2% . . . . 23 M . . . . . . 5%

      5 (-) . . . Tizen . . . . . . . . . . 3.0 M . . . . . 0.2%

      Others . . . . . . . . . . . . . . . 1.5 M . . . . 0.1%

      TOTAL . . . . . . . . . . . 1,437.3 M . . . . . . . . . . . 1,301 M . . . . . . .. . . . 990 M

      > Tablet market share for Surface is in the 10% to 15% range.

      It is currently less than 10%:

      IDC: """with its 8.4 percent market share estimated to grow to 17.5 percent by 2019."""

      They predicted that Windows Phone would overtake Apple by 2015 too.

      > Smartphone market share for Windows Mobile is around 3% to 4%

      It may have been that a couple of years ago, but currently is less than 2% - around 1.7% last quarter by most analysts.

    4. Anonymous Coward
      Anonymous Coward

      Re: Microsoft Windows Mobile and Surface don't have 30% market share!

      Windows phone at its peak, best case Microsoft reporting was less than 2%.

      It's well under half a percent these days. Flying pigs are more common

  3. Flocke Kroes Silver badge

    Linux on Azure, Office for Android, Subsystem for Linux

    Microsoft have have been preparing for the transition for some time. I am not sure what the next small step will be. The big one will be when Windows==Linux+WINE. For some of us, that happened years ago. I cannot see Microsoft going there while they get such hefty troll revenue.

    1. Charlie Clark Silver badge

      Re: Linux on Azure, Office for Android, Subsystem for Linux

      Yes, despite the ill-fated Surface on ARM devices, it looks to me like Microsoft fired the first shot here because they made no serious attempt for an x86 version of Windows Phone. The few x86 phones that do exist show that this would be possible: the market as a whole might not like them but they're okay devices. The problem for Intel was that there was no compelling argument, other than sacks of cash, to switch to x86. Intel did lots of work to make Android run nicely on x86, but with more and more apps switching to the native kit, it was only going to get harder to convince sceptical users that "only a very few" of their favourite apps wouldn't run. It only takes one high profile game not to run as expected to kill a platform (shades of MS' private APIs back in the Windows 3.1 days).

      No, what we're seeing is Intel's mobile division being burned on Nadella's "cloud first, mobile first" bonfire. "Cloud" also avoids the need for the same architecture on screen 1 (mobile device) as on screen 2 (desktop or whatever). Programs either continue to run on the mobile (ARMs are now powerful enough to drive 5k screens and multitask) or are already running on the "cloud". Just stick somethng like a remote desktop server on the phone and add NFC. Moreover, this is also what companies are buying into: mobile devices accessing tightly controlled services.

      I reckon we'll see lots of demonstrations of continuum and the like from MS, Apple and Google this year.

      1. tony2heads

        Re: Linux on Azure, Office for Android, Subsystem for Linux

        "cloud first, mobile first" is turning out to be cloud servers running some version of Linux and mobile running Android or iOS.

      2. Dan 55 Silver badge

        Re: Linux on Azure, Office for Android, Subsystem for Linux

        Every phone and its dog can do remote desktop, there's no need for a Windows Phone for that, unless MS are going to do some RDP lock-in...

        OTOH if that is the strategy then having to have a net connection to get to the cloud version of a piece of software to do Continuum is pretty crap.

  4. asdf

    not to be a dick but

    I was going to throw poop about that unnecessary jarring Samuel Johnson bit but seeing the author is AO ah hell I am still throwing poop at it. I am not a writing critic usually and my own writing often hints at barely literate so that bit must really suck if I groaned at it.

    1. Geoffrey W

      Re: not to be a dick but

      Yes. That quote, in this context, is not only confusing but offensively confusing. Johnson was trying to say that a woman preacher is like a dog walking on its hind legs; that is, wrong. But Johnson himself is wrong (unless you're an ugly reactionary with ugly views).

      So, is Mr Orlowski saying that continuum is like a dog walking on its hind legs, or is he saying that it is like a female preacher being like a dog walking on its hind legs? Is continuum wrong or is Orlowski, like Johnson, wrong?

      Ah, decisions, decisions...

      1. werdsmith Silver badge

        Re: not to be a dick but

        Yes, that would be enough to trigger those lying in wait for such opportunities.

        Stable lad - tack up the high horse now, we are going a hunting.

  5. Sean Timarco Baggaley

    It's not just Microsoft.

    Apple are also reliant on Intel investing heavy R&D into CPUs that can crunch lots of data without hammering the power. Their MacBook range is built on the same "Core M" CPU as used in Microsoft's own Surface 3.

    If Intel are effectively giving up on all this, then they're placing Apple in a similar situation to the one they found themselves in back in 2003, when they had similar problems with PowerPC.

    Now here's the thing: AMD have licenses for both x64 and ARM. They even have chips that include both on the same die, though the ARM part is usually one of the smaller ones. It doesn't take a genius to see how they could reverse this, with the ARM part doing the heavy lifting while a couple of x64 cores are retained to provide legacy compatibility when plugged into a dock.

    Coupled with AMD's graphics IP and this makes AMD a rather tempting purchase for Microsoft, who then have everything they need to design and build their own hardware, from phone to Xbox, effectively in-house, allowing a managed migration away from Intel's legacy architecture to something less monumentally shite.

    Apple already have their own ARM-centric chip design teams, and an ARM version of OS X is doubtless already up and running in their labs. They also have a strong track record in switching architectures (680x0 >> PowerPC >> x86/x64), and no worries about legacy software, so switching to ARM isn't going to be a huge deal. Remember, Intel aren't giving up on the Xeon end of the market, so the Mac Pros should be fine for a while yet, though with GPUs already doing so much of the grunt work these days, it may matter less and less whether even these run on Intel or ARM.

    As for Office: this used to run on a number of different architectures and platforms, and has even made the transition from 680x0 to PowerPC in its long lifetime. The key problem isn't porting to a new CPU architecture, which would require spectacular levels of incompetence to cock up in this day and age, but the fact that it's a very old app designed in an era when WIMP and CLIs were the only user interface games in town.

    Furthermore – and this is something too many people forget – MS Office is itself a major development platform. There are entire industries that have built up around integrating Office into their own custom solutions. When people talk about Open/LibreOffice, they conveniently forget all this; some businesses have invested 6-7 figure sums into customisation that cannot be trivially ported to another office tool platform.

    Which means Microsoft need to find a way to support all this stuff on anything from a tiny 4" touch-screen smartphone to a 55" Surface Hub, by way of a conventional laptop. This is a big ask, but it's likely they realised they had to bite this bullet a while ago. They just weren't expecting it to be shot into their face so much sooner than expected, nor by such an old friend.

    *

    While I don't think Microsoft are even remotely perfect, they do currently sell the only mainstream alternative to the myriad thinly-disguised flavours of Unix out there. Given how often the Commentariat prattle hypocritically on about "choice" and "freedom", I, for one, would rather Windows stay. Without it, the only "choice" is Unix, and the only "freedom" is to choose one slightly different flavour of Unix over another. There is no way that ends well.

    1. Paul Crawford Silver badge

      Re: It's not just Microsoft.

      I am mostly a Linux user, with a few VMs for specialist Windows software. I most certainly don't want Windows to disappear, but I would like its desktop share to drop further, say to 60-70% so that companies are willing to supply device drivers (or supporting documentation) for non-Windows OS.

      Quite a few do fairly well in this respect already, offering Mac & Linux support, but its still an issue for some things where they are just not supportable due to a lack of any openness or effort from the company.

    2. Anonymous Coward
      Anonymous Coward

      Re: It's not just Microsoft.

      As I understand it Intel are not killing off mobile processors per se, just the smartphone SoCs.

      Most likely this is due to the development cost of unique SoCs that have GSM and/or WCDMA support - BIG design wins are needed to hit breakeven, and then for what when the smartphone market has peaked and competitors like Broadcom are feeling the pinch?

      Power-efficient "full fat" processors will stay, certainly for laptops and I can't see any reason why tablet applications shouldn't also be covered.

      I suspect Intel will end up sticking to the high-margin businesses (and therefore don't expect anything to come of the "connected sensor" push).

      Your idea about AMD hybrids is interesting - though at the moment (based on instruction sets and attainable clock speeds) a "big X86" outperforms a "big ARM" and everything that runs on ARM seems to be nicely portable, so there is limited benefit to such a hybrid*. But I have yet to get a 64-bit ARM to have a play with, so could easily be wrong.

      * reasoning based on TI's Keystone hybrids where the DSP cores are much faster than the 64-bit ARM cores - but still comparable to contemporary X86 cores especially when code has not been hand-optimised.

      1. Captain DaFt

        Re: It's not just Microsoft.

        "As I understand it Intel are not killing off mobile processors per se, just the smartphone SoCs."

        And really not difficult to figure out why.

        The major user (practically only) of these chips is Microsoft, who owns a very small and shrinking portion of the smartphone market.

        There's just no money in it for Intel.

        1. Anonymous Coward
          Anonymous Coward

          Re: It's not just Microsoft.

          You realise that Microsoft / Nokia does not, and has never made an x86 smartphone, right?

          They use ARM.

    3. Doctor Syntax Silver badge

      Re: It's not just Microsoft.

      "Apple are also reliant on Intel investing heavy R&D into CPUs that can crunch lots of data without hammering the power.

      ....

      If Intel are effectively giving up on all this, then they're placing Apple in a similar situation to the one they found themselves in back in 2003, when they had similar problems with PowerPC.

      ...

      Coupled with AMD's graphics IP and this makes AMD a rather tempting purchase for Microsoft"

      By the same token it must make AMD a tempting purchase for Apple, maybe even more so.

      Bidding war?

    4. dajames

      Re: It's not just Microsoft.

      Apple are also reliant on Intel investing heavy R&D into CPUs that can crunch lots of data without hammering the power. Their MacBook range is built on the same "Core M" CPU as used in Microsoft's own Surface 3.

      If I'm reading the report correctly it's the Atom CPUs and the SoFIA system-on-a-chip lines that are being axed. "Core M" is something very different, offers far more performance, and has a higher entry cost. The message from Intel seems to be that there aren't enough profits in the bargain basement so they'll only be selling higher-end chips with higher-end margins in future.

      I'm not sure that that's a bad thing ... and I don't think it affects Apple at all.

      1. MrTuK

        Re: It's not just Microsoft.

        The message from Intel seems to be that there aren't enough profits in the bargain basement so they'll only be selling higher-end chips with higher-end margins in future.

        This is how Intel has always operated and that's how AMD makes its bread and butter, Intel just won't bother competing when CPU's prices get too low, they just end of line them - Sometimes extremely quickly like the old Celeron 300 which went from an easily obtainable CPU to unobtainable over night, this was probably also due to it being a great overclocker (300Mhz to 450Mhz no problem at all)

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  7. Anonymous Coward
    Anonymous Coward

    Just shrink the non pro Surface 3 into a phone. Please. And while your at it, make it thick and heavy with a big ol battery. I don't need my phone thin. I need my phone to stay on. You got that? Thaaaaaanks.

    1. Anonymous Coward
      Anonymous Coward

      You say that...

      You say that, but when it comes to it, when users genuinely have the choice, having a nice slim aesthetic phone that fits in your pocket and looks good, wins the money ever time, in terms of sales, over chunky phones with a slightly better battery life. Yep there is a market for chunky phones but its a lot smaller.

    2. This post has been deleted by its author

  8. gtarthur

    Learn to distinguish war(s) from battle(s)

    My 35 years of experience in computing tells me this is yet another battle that may be lost, but is probably just a strategic retreat. How do I know - follow the money. Who has it to spend, and who doesn't? The big players will continue to be big because they know how to stay big - with both talent and cash. If Intel can't build an internal mobile chip, then they can buy someone that does. Failure for these guys is an acceptable and manageable risk. Just like the startups, the big guys can have failures that they learn from and keep growing. Too soon to bury anyone in this war.

  9. Anonymous Coward
    Stop

    "Now put yourself in the position of a user wanting to use Microsoft apps and services..."

    I'm sorry, my imagination only gives so far.

  10. Anonymous Coward
    Anonymous Coward

    Saw this coming

    Android scales up to full hardware nicely, windows scales down to mobile hardware really badly.

    I have no need for windows,, Microsoft must know this, take a look at Microsofts android offerings vs windows store crap.

  11. joed

    silver lining?

    Maybe with mixed feeling but somehow I can't feel bad that one of outcomes is weakening of desktop-less branch of Windows.

  12. W. Anderson

    Science fiction story of Microsoft Mobile dominance

    The "impression" from Andrew Orlowski in this article is that if Intel had not dropped it's mobile Atom Chip project, then Microsoft was on a path to significantly expand it's Windows mobile base in competition to that from ARM.

    Since ARM based mobile computing, involving Apple, Samsung and all the other hardware and software OEMs account for approximately 96% versus about 2% (and declining) for Microsoft in the entire Mobile market, just how would Microsoft mobile with "continued" Intel Atom chip base ever gain any traction beyond a very small niche market?

    I am aware of the many efforts of Microsoft, as an extremely wealthy corporation pouring good money after bad projects in the past, but such improbable rise from the ashes in mobile competitiveness is delusional thinking on any level.

    Microsoft's "Mobile First and Cloud First" mantra is faltering badly, being overwhelmed by Linux and other Free/Open Source Software (FOSS) technologies, on any CPU Chip base, with the company having no alternative approach except embedding Linux, Hadoop, Docker Containers and other premier FOSS into their solutions, creating a Frankenstein hybrid solution with no advantage what-so-ever.

  13. Anonymous Coward
    Windows

    This *good* news for MSFT

    Intel's abandoning of mobile x86 stops all the distracting noise from churnalists about running legacy Win32 binaries on Windows Phone.

    MSFT's approach of OneCore W10 available multiple platforms, universal apps delivered via the Store and the flexibility of having phone with the option of Continuum is a 100% coherent strategy.

    Indeed after Intel's screw-ups with video drivers for Windows 10 and the chipset drivers for Surface Pro 4, I expect it was MSFT who informed that the Windows Phone would always be ARM based, prompting Intel to shutter the Atom unit.

  14. Danny 5

    I used to be a huge windows mobile fan

    As a long time fan of Nokia and long time (happy) user/admin of windows platforms, it wasn't a huge surprise that i'd take on the Lumia when they started to hit the market. I started with a Lumia 900, which was a pleasure to work with. Next came the Lumia 1020 and that too was a wonderful device. Having smashed the screen of my 1020, i upgraded to a Lumia 950 and it's been hell ever since. I am now so fed up with the device that i am never going to get another windows mobile device. It's so crappy that i'm truly astounded that Microsoft dared to release it in it's current state. The OS (it's their first windows 10 designed phone) is clearly unfinished and buggy and the interface has infuriating new "features" that make it horrible to use. To add insult to injury, this "flagship" device feels cheap, has a terrible battery and doesn't deserve to be badged a Lumia, let alone "flagship".

    How they managed to go from the beautiful design of the previous Lumias to this generic piece of crap is beyond me.

    I heard that Nokia will likely start branding smartphones under their own name and i assume they'll never have anything to do with Microsoft again either, so as soon as that happens, i'm switching. Failing that, i will move to Android on my next device.

    I feel utterly betrayed and am sorry is spend so much money on this craphole of a phone.

    *edit*

    oh wait, i did have a point to make before i started writing this anti windows 10 tirade......

    The Intel move is not the biggest problem they have. With their push of Windows 10 mobile unto their customers, they have alienated a lot of their fans, as i'm not the only one who's been this disappointed. Their new course, which their new CEO is responsible for, is going to doom them. With 8.1 things were great and i was more than happy to promote the devices to friends, but in one fell swoop they destroyed their own platform. I almost feel sorry for them (almost).

    1. Schlimnitz
      Thumb Up

      Re: I used to be a huge windows mobile fan

      Thanks,

      Every now and again I find myself wondering if I should upgrade my 735 to Windows 10.

      Then I read a comment like yours and remember the right answer :)

    2. jimbo60

      Re: I used to be a huge windows mobile fan

      Agreed. My Lumia 1520 running 8.1 is my all time favorite mobile phone. When it developed some hardware issues after years of use I picked up a cheap holiday special and put the fast ring Win Phone 10 betas on it. There is just no comparison. Fortunately the last two weeks of betas are almost decent, so it is getting better.

  15. Unicornpiss
    Meh

    It's really Microsoft's own fault

    Windows Phone failed to win hearts and minds because the UI was just not up to the offerings from Android and Apple. in much the same way that instead of listening to their customers and what they wanted and were used to, Windows 8 introduced the menu system that only a mother could love. When Windows GUI first came out, MS copied Apple, which itself copied Xerox. A pity that this trend didn't continue, as Windows phone could have been great. Not to detract from Microsoft's innovation, as IMHO, they did the GUI better than anyone, for a while anyway.

    But I see Intel's point in pulling out of a market in which they're not selling much. A rewrite where necessary would mean that MS could use any chip family it wants, and not to detract from the enormous effort that converting applications requires, but I think that MS management these days is too moribund with 'market surveys', meetings, and yes men (and women) playing 'cover my ass' to just see the light of common sense and do what needs to be done to be relevant and functional. Maybe if they recruited people from their very successful X-Box division, which is one of the last bastions of continuing innovation at MS IMHO.

    1. Anonymous Coward
      Anonymous Coward

      Re: It's really Microsoft's own fault

      >the UI was just not up to the offerings from Android and Apple<

      I've drawn the short straw of testing a bunch of Android phones for my company, from pricey Samsungs to bargain bucket Moto-Gs.

      IMHO all variations of Android blow chunks compared to Windows 10 mobile on my 950 and iOS 9.x on my iPad. No consistency across apps, settings scattered all over, non-intutive UI, rag-tag of 'widgets', crazy task-switcher etc. etc. Windows 10 mobile and iOS just work.

      1. Unicornpiss
        Meh

        Re: iOS just works..

        Having supported hundreds of iOS devices for the last several years, I can assure you they definitely don't "just work". That said, I'm sure if we had all Android or any other platform to support, they wouldn't "just work" either. Hardly anything in IT "just works" most of the time, evidenced by the recent article about the US military's woes with the software on their newest fighter planes, and the fact that most of us manage to stay employed in this industry. Consumer-grade devices come and go so fast that by the time a platform is mature and the bugs are mostly worked out, we've all moved on to the next half-assed delusional attempt at what the manufacturers think we want.

        Android is very consistent IMHO when it comes to where to find settings, and menus are similar in MOST applications. To me, Android seems very logically designed, while it's iOS that has settings scattered hither and yon. The only consistency in iOS is the big button to get home; to me the menus are just laid out appallingly. And the way iOS will nag and nag and nag you to enter a password for everything that it doesn't see as constantly logged in, popping the dialog right into the middle of what you're trying to do, is reprehensible and aggravating. Today while trying to help a user with a device, a 2nd password dialog kept popping up in the middle of my entering a password, thwarting me enough times that I really wanted to do violence to the poor iPhone.

        But probably anything you're used to seems consistent to the person using it, while platforms with which someone isn't familiar seem horridly illogical.

        P.S. It wasn't me that downvoted you.

  16. picturethis
    FAIL

    No one to blame but themselves and their greed

    Microsoft had/has a very nice solution to UWA, but their greed got in the way...

    UWA could be accomplished with using .NET runtime as their basis. When .NET first was released MS even said, this has the possibility of running apps on top of different processor architectures unchanged (the technical part). Yes I know that some portions of .NET rely on Win32 API calls underneath, but they could have finished that part up, if they wanted to.

    When Windows RT was released (for the ARM), MS chose to completely cripple it because they wanted to control the ability of which apps could run on it to support their walled-garden (the "greed" part). Afer all, they couldn't allow just anyone to be able to use "legacy" applications on ARM devices, "OMG we would lose control".

    I don't shed a tear for the greedy, stupid bastards that made that decision and made life hell for the rest of us. I hope they rot in their offices.

  17. Will 10
    WTF?

    Microsoft has a mobile strategy?

  18. EvilBanana

    The wintel relationship was a US Government protectionist racket to make money for America and lock out competition. It's not needed, no thank you.

  19. Howard Hanek
    Childcatcher

    Plan B

    Oh wait? There IS no Plan B! Back to the tin cans with the strings but the design department have made the cans so attractive. Sky Blue with a great hologram logo.

  20. Sil

    I would argue this isn't the most brilliant move of Intel, which needs every friend it has.

    Intel can dream of drones and Curie-powered fashion, but the processor is what brings food to the table.

    The more mobile processors become powerful, the more they will look like classic processors.

    So unless it thinks Core processors will soon be energy efficient to be used in phones, it lets a potential market go away, making the ARM company more powerful by the day.

    A dangerous situation when ARM wants to eat your datacenter business too, and where Google, Facebook & co have a deep financial interest in diversifying their datacenter purchases.

    Windows may not be the ecosystem it used to be, but where will Intel go without Windows ?

  21. Andrew Harding

    I have been a fan of Atom/Windows since the beginning since I returned my first, first-gen Suface RT. I returned it for the first gen Asus Transformer and now I have the second gen too.(https://www.asus.com/2-in-1-PCs/ASUS_Transformer_Book_T100HA/)

    Both are great and I use it as my main device for work. (VDI, and AWS run fine on both, the second gen gave me Ubuntu Virtual Box. What I liked was the low power, low cost, and the ability to power my laptop with microusb.

    Now my new gen also has USB-C. Once everything moves to USB-C, what's the point? Intel can provide small cool cheap x86 chips within their existing pipeline

    It just means the standard architecture has caught up to Atoms capabilities (price,size, power)

  22. Ilgaz

    Look at Apple

    Apple switched over one CPU to other so smoothly that people weren't even aware they were emulating another CPU down to its endianness until they removed it's support at OS level.

    If MS can't do the same, the issue is way more deeper. Industry guys say Symbian's real problem was not being able to run on newer ARM arch for instance.

  23. Scary Biscuits

    Windows's future is on ARM not Intel

    Intel's withdrawal of Atom doesn't blow away MS's mobile strategy, it validates it. Windows 10 mobile, just like it's Windows RT forbear, runs on ARM. Microsoft have preserved with ARM support, because they didn't want to be tied to Intel's fortunes. The same UMP apps run on Windows 10 desktops, Xboxes and mobile. Microsoft is already working on porting its full-fat desktop Office apps to UMP and other major software vendors are likely to follow. Legacy apps can run in a window on the cloud (Citrix-like). Then there really will be no reason for to be tied to an Intel box or laptop. HP have already announced effectively an ARM laptop running Windows, the Elite x3.

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