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back to article Watchdog halts Toyota Grand Theft Auto-esque advert

An advert for the Toyota GT86 has been banned in the UK after the Advertising Standards Authority (ASA) judged that it glamorises reckless driving. The Toyota 'Real Deal' ad - which was released on YouTube and shown in UK cinemas - features a virtual male who discovers 'feeling' after he hops into the driving seat of the GT86 …

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  1. Jack Prichard
    Happy

    Back in the 80's, in New Zealand...

    Toyota really pushed the envalope...

    https://www.youtube.com/watch?v=6vwTR9gphC8

    Enjoy.

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  2. Cheshire Cat
    Go

    They've cut it down

    The version on the Toyota channel is now cut down, with all the GTA bits removed.

    The full version is still on YouTube though: https://www.youtube.com/watch?v=HLThzvsPCkI and this still has the police helicopters etc.

    I don't see what all the fuss was about, myself.

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    1. The Axe
      Reply Icon

      Re: They've cut it down

      And not viewable in the UK (for those clueless about proxies).

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  3. Silverburn
    Joke

    Next weeks news

    ...GTA5 game banned for being too similar to a GT86 advert, with too much driving and not enough violence.

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  4. JaitcH
    FAIL

    Damn Nanny State ...

    these commercials are seen in other countries without a general collapse of civilisation.

    Parents have to be parents and decide what is suitable for their children

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  5. PassiveSmoking
    Megaphone

    Given that some guy has just been sentenced to a paltry 8 years for driving without a licence or insurance, whilst under the influence of alcohol, the wrong way up a motorway, and causing a crash in which some innocent bystander was killed, I was under the impression that dangerous driving wasn't considered to be such a big deal in this country anyway.

    Is it just things that are cool that can't be tolerated?

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  6. ToggleMaudlin

    The Thirteenth Floor anyone?

    First thing I thought of when I saw the ad.

    http://www.imdb.com/title/tt0139809/

    Liked it though, shame it's been cut.

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  7. Anonymous Coward
    Anonymous Coward

    About time

    Its true, I saw that ad before Skyfall and I too wanted to drive dangerously and be chased by copters. Thank heavens it got banned

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    1. Anonymous Coward
      Reply Icon
      Anonymous Coward

      Re: About time

      I saw the ad before Skyfall and immediately flew to a casino, ordered a Vodka Martini, grabbed an attractive accomplice of a supervillain, pistol whipped some security guards on an underground lair, before bungee jumping off a dam.

      ( No spoilers :) )

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  8. Triggerfish

    Dangerous influences

    Its even worse than that, since watching Homeland I have built myself a suicide vest and I'm running for senate.

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