Re: 'Google, the giant information vacuum cleaner'
Deja vu... i'm sure i posted this 20hours ago...
That is namely that the onus is on the publishers to ensure they use companies that are GDPR compliant, if google is not fully GDPR compliant then the publisher has no choice but to move their stuff elsewhere.
The ultimate consequence of google not being fully GDPR compliant is that all EU companies will have to move elsewhere. Advertising-wise thats going to hit google really hard.
Oh yes, seems i did.
Google can't control the data. Under GDPR the individual has ownership of ALL their personal data. This is the whole point of GDPR. There is no squeaky lawyeresque get out clause. The bottom line under GDPR is in the test of any company vs the individual, generally speaking unless theres a good reason like law enforcement which is provisioned for , the individual wins.
The problem is with american companies generally viewing it as a tick box exercise, and business as usual. The belief that they can do the bare minimum and everything will be ok.
Having chased all GDPR non-compliers out of our business chain mostly the bull******* who pretend compliance but when asked to demonstrate it as GDPR requires actually can't and thus fail, we've found new companies, better companies to do business with.
When we have been contacted by customers with GDPR queries we demonstrate we dont pollute their web browser, that we only use their data in a granular fashion according to opt-in tick box options all unticked by default. We have easy account deletion, and on top of that we offer to show them how its done with a demonstration machine and dummy data they can examine for themselves.
As a result of this business is booming, because word gets around, and we're scooping up business left right and centre from us companies.
Hey you know i think i'm warming to self-centred america and trump now. Keep it up please theres nothing like company directors bringing me big growth reports :)