Makes sense....
The history of the tech industry is that the hardware layer gets commodified, but the software layer retains value.
Public cloud is supposed to be a mortal threat to enterprise hardware vendors, whose wares look clunky and costly compared to a servers-for-an-hour-for-cents cloud and the threat looks scary … until you actually use a public cloud for a while. The Reg increasingly hears that the cost of operating in a public cloud quickly adds …
The thing is that most solutions have a sweet-spot where they are cost-effective.
For example, if you are smaller with one IT staffer then no matter how clever your boxes, you won't be able to reduce your staffing costs by enough to justify the extra spend on the kit.
But, a bit larger and/or with different needs and more expensive kit like this might allow you to roll-out new services or expand without needing to add extra staff.
There is no inherent problem with 'cloud' services. The issue is that many vendors are focusing so heavily on it, to the detriment of other kit/software/services and/or it is sold as a one-stop-shop, silver-bullet to any and all IT needs/problems.
Which it isn't.