back to article Yahoo!-backed Hadoop biz Hortonworks flings itself at the stock market

Big data analytics firm Hortonworks filed paperwork with the US Securities and Exchange Commission on Monday announcing its intent to go public, making it the first of the Hadoop startups to float an initial public offering. The filing didn't say how many shares Hortonworks plans to offer or at what price, but it estimated the …

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Makes you wonder what cloudera are worth.

They seem to be make good inroads into most of the financial services sector.

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Anonymous Coward

Re: Makes you wonder what cloudera are worth.

The pure cash value of Intel's investment put them at c. $5bn, but the transaction also involved a substantial transfer of IP and staff to Cloudera, so they were worth a big chunk more than that. They'll be worth even more now - their win rate is on the order of 90% and their upsell rate is on the order of 75%, usually before the initial license is up and usually for more than double the initial purchase of licenses.

Speaking as a platform-agnostic SI employee partnered with all 3, Hortonworks and MapR are minnows*. MapR get by cannibalising parts of the storage market (rather than the EDW market) and Hortonworks get by through cross-selling on the back of MS and small-scale deals. Neither of those strategies are sustainable and neither of those companies have a clear value-add differentiator, and it shows in their marketing materials; thinly veiled attacks on competitors, outdated technology comparisons, and dodgy-as-sin benchmarks.

Cloudera approached the market differently. While maintaining their shiny west coast hippy exterior, they poached, wholesale, ex-Sun/Oracle/IBM/MS etc. engineers and sales bods and plundered their little black books, touting their closed-source-but-damned-excellent Enterprise products. That's why they dominate financial services and government, and more than a few web companies who you wouldn't expect to be customers of anyone in this space.

*Don't even ask about Pivotal.

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Dr Seuss

So..

Hortonworks hears a Yahoo !

(sorry...couldn't resist...)

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Re: Dr Seuss

You bastard! :)

Beat me to it!

Upvoted.

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"Speaking as a platform-agnostic SI employee partnered with all 3, Hortonworks and MapR are minnows*. MapR get by cannibalising parts of the storage market (rather than the EDW market) and Hortonworks get by through cross-selling on the back of MS and small-scale deals. Neither of those strategies are sustainable and neither of those companies have a clear value-add differentiator, and it shows in their marketing materials; thinly veiled attacks on competitors, outdated technology comparisons, and dodgy-as-sin benchmarks."

*cough* total crap *cough*

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