Just a thought
<= my online dating picture
Not necessarily too much money - one analysis is it's even one better than paying for a broadband connection which turns out to alleviate social isolation. Now, occasionally or more often they get to meet real people too.
We don't know that "Ms A" is nasty or not good company but it seems to me that on average the world might be a slightly happier place as a result of the transaction. We don't know that anyone is unhappy or failing to have their expectations met.
As one commentator suggests it's just like a first date and could actually be quite good fun.
Other commentators appear to be suggesting the underlying modus operandi is "meal => now you must sleep with me" which might say more about them than it does about Ms A or the geeks