some ref. might be helpful
like this link:
but then, hey, Southwark is a large area. So when I fed them the details (real details, close to my home, but not mine), and I do happen to live more or less in the middle of said (sad?) Southwark, I am greeted with the usual "sorry, blah, blah, blah, unfnortunately unavailable, but do blah blah, come back, blah blah, blah.
Then, the basics, i.e. what you get for what you pay for:
Price (from 21.50), let's see...
2 year's contract, fair enough. Browsing.. emailing... general light use. Uh-uh... ok, move on...
23.50 for a year's contract. Plus 30 squid for set up fee, plus unspecified amount for the "nowBox" to connect
25.50 for a monthly contract, plus 60 squid set up, plus the nowBox, fair enough.
and then, the regular user and heavy user packages, etc.
So... you get yourself a superfast (LTE) broadband, called "now lite". Lite... superfast... gotit? Kindof a ferrari with a 20 mph speed limiter, or a spoonful of fuel to run on, very helpful. And not a word (bullshit or otherwise), about their monthly caps, reasonable usage policy, traffic prioritizing.. oh, there:
Our Premium service prioritizes traffic so that heavy users - gamers or those working from home, for example - can continue to benefit from the best speeds, even during peak times.
All in all... thanks, but no thanks. Maybe when they mature a little, and get a coverage they claim to have, and get to be clear about what they offer for the money. In the meantime... eeeeee or something is coming, and their competitors are coming too. Probably good times to be choosey, for once.