back to article The secret to Web 2.0 success

The funny thing about those telling developers it's a new way of thinking and to "give everything away" or to "build it and they shall come" are often those making their cash using tried and tested ways of working. That includes book publishers and events organizers, media giants fiercely protective of royalties and copyrights …

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Rob
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Too true...

... what other industry is there whereby giving it a new name helps create an artifical market of nothingness.

Web 2.0 = bollocks created by people who don't know how to earn money any other way than talking bollocks.

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I've always thought

the best cartoons are the ones that require a 100-word preface in pre-explanation.

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