"Sadly however, you have to spend yet more of your hard-earned if you want the game itself, 'cause that isn't included."
How cheap of them. I suppose therefore that most shops will bundle the game on their own initiative, and round up the price to £300, or thereabouts.
It's a shame they didn't fit little wheels to the console; it looks like something kids might want to whizz around on. Like one of those Trunki things.