Re: You are kidding right? Or maybe you meant to use the joke icon?
Actually, if you really think about it, despite how it may appear at first glance, Apple doesn't compete or innovate very well.
They typically enter already established markets after sitting on the sidelines for many years observing what works and what doesn't. Their products, while very well designed, integrated and user friendly, are usually rather light on features and capabilities, and they are typically slow to add new features. Consider:
-The first iPhone didn't ship with an App Store and, as such, it was terribly limited in it's functionality.
-The iOS notification center is a complete copy of what was available on Android since it's inception.
-iOS lacked multitasking until version 4
-iOS still doesn't support any home screen widgets.
-Even the current iPhone doesn't offer many features common on many other smartphones - 4G, NFC, removable storage.
These aren't signs of a company who competes very well. What Apple DOES do well is marketing. They have the ability to create intense, almost blind desire for their products, regardless of the comparative capabilities of those products.
Apple very much has a problem competing, and that's precisely why they've resorted to litigation to stall competition. Apple enters markets with an initial "Bang", and then rests on it's laurels for as long as possible, repackaging the same basic device in new shells over and over, adding the bare minimum of improvements to not make it blatantly obvious that they're behind the curve. Whether this is because they want to do individual products "right" and not just release numerous, lower quality products is more or less irrelevant. The fact is that other companies bring more, and more advanced, products to market with an acceptable quality and better price than Apple can, or is willing, to do.