As a 20 something
I can confirm that the BBC means nothing to me and I consider their tax to be excessive.
Netflix and amazon offer far better catalogues at a fraction of the price. No one listens to radio once you have a bluetooth system in your car, the BBC website turns more like the daily wail every day, and as for news, well I get mine from Al-Jazeera these days, aside from complaining about Tory cuts, the BBC doesn't have any news to report.
If I want to crash in front of the box, I'll watch some netflix originals. The BBC did well with iplayer, but they seriously need to keep upping the stakes if they want to command a premium for it, like providing full access to the archives and getting some new dramas out. At the moment it feels like they've sat on their laurels for 7 years since iPlayer first became a force to be reckoned with. I know people like the ad-free nature of their channels, I appreciate that but to be honest, I don't see why I should subsidise it when 97% of the media I watch hasn't come from the licence fee - the licence is outdated, harkening back to a time where the BBC was 2 of the 4 channels available.
Maybe if they stopped paying Capita so much to fill up the (taxpayer funded) courts with all these so-called criminal licence fee evaders, they might actually be able to afford to make something that people want to watch.