Go to jail
The rootkit is not over. Maybe you missed later news that Sony helped pass laws in Japan to throw people in jail for downloading their music. http://www.bbc.co.uk/news/technology-19767970 They tried the same in other countries too but couldn't get it to pass. Or maybe you missed all the times they've lost their customer databases to hackers from negligent security. Sony can't make consumer devices anymore because it would enrage their rabid anti-consumer studio division. They're now a sad, conservative, and conflicted company that builds mediocracy and abuses their customers. I would not bet on their survival as they exist now. Japan invests heavily in their own corporations so it might be possible for Sony to break up and thrive as independents. S. Korea definitely needs a strong competitor to free people from Samsung's "you can make it work by buying the next model" attitude.