Link bait
Wow, talk about link baiting! Title: "google's moto move spells iPhone doom!" The article proceeds to detail the author's best guesses as to future risks to iPhone market share, none of which seem related to the moto purchase. He concludes by stating that patents - google's alleged motivation for buying moto - don't matter after all. Slapping that sensational title on this this piece is like putting lipstick on a pig.