The Apple charger IS universal though. There is nothing stopping you plugging other USB phones in to charge them.
The cable isn't universal though but then consider this:
The USB standard does not support anything more than about 5 watts over a mini connector so how is it that Apple should have to lower their standards and produce shite chargers with inadequate power supply capabilities just because everybody else is happy to stick with a cruddy design. How are you supposed to use and charge an iPad at the same time (and yes, in the context of power supplies phones and tables are the same thing).
Let's not forget why this came about, different designs of chargers and (captive) cables for all the crappy old Nokia guff from the last decade where virtually every phone had a different charger SKU. It's take the EU this long to get their shit together and now they are going to make a ridiculous mandate to correct a problem from the last decade that has already been solved.
Plus Lightning was designed to switch signalling as faster technologies come into play, hence the chip in the connector. But I'm not even starting on that one.