Re: This is a positive thing.
Much like CarphoneWarehouse, they were OK if you knew what you wanted
Me: "Can I have [handset] on [contract]?"
Them: "No, but you could look on our website."
Never got any pressure off of the salespeople in either CarphoneWarehouse or Phones4U. Stark contrast to the greasy little shits in the network shops (with the exception of the nice boy in one of the O2 stores), who all seemed to want to a) get me to upgrade to 4G, or b) convince me that a crappy handset was a good reason to stay with their network.