Embedded security is critical, IMO. I would very much like to see all data outside processors fully and securely encrypted before I allow chips to be implanted into my body, for example. And we're certainly headed there, even if it's probably optimistic on my part to think that I would ever have to make that particular call, given the percentage of my hair that's white.
But trying to get there by buying McAfee? What on Earth were Intel thinking...?