Re: Not worth going then
"In some ways, using 'booth babes' actually demeans men as much as women."
Absolutely! As you noted it's not that men are objectified so much as that we are stereotyped as immature, grunting savages completely at the mercy of primal urges. Yes it's okay for a man to look at a woman and think of sex. And the people staring at them are less at fault than the people hiring them. But I'm not going to keep my mouth shut when someone implies it's okay to ogle and forget the negative effects.
As far as tact goes, a large part of the problem is that the culture of stereotyping men and demeaning women is built into our language habits. It's subtle, it's habitual, and kids learn it long before they see anything like porn or booth babes. If I get labelled a feminazi for trying to get people to be aware of this, then bring it on. Language shapes our thoughts and in many ways defines the thoughts we are capable of having. For that reason I'm not sorry for having addressed it in a way that looked like linguistic pedantry.